We’ve been busy writing some messages to help explain an insurer’s brand new product. This week, we’re testing these messages with groups of potential customers, and listening in to some of the face-to-face interviews.
It’s time to bring out the balloons as it’s a consumer champion’s 60th birthday. We’re sending a huge thank you to their members, and reminding them just how epic the company is.
We’ve also been helping members of a pension scheme make an important choice by creating ‘option packs’. They’ll get facts and figures to help them decide.
Meanwhile, our Claire is teaming up with a financial services company, to make sure their new tone of voice sticks.
Sadly, this week our junior writer Jess is leaving us – cue the tears. Her presence in the office (and her cakes) will be really missed.
As one leaves, another arrives – as we’re welcoming a fresh new face into the office. Our intern Laaiqa is joining our team, and we’re sure she’ll fit right in.